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focused the product strategy around four connected merchant needs: 1. Sell Make it easier for merchants to get their products and businesses online and start transacting. 2. Collect Make payment collection simple, reliable and transparent, particularly around payment status. 3. Track Give merchants a clear record of sales, invoices, transactions and customer activity. 4. Understand Turn activity into useful business information that could help merchants understand performance and make decisions. This framework gave the team a clearer way to evaluate roadmap opportunities. Instead of asking: \"Should we build this feature?\" we could ask: \"Which part of the merchant journey does this improve, what problem does it solve, and what business outcome should it influence?\"","absoluteBoundingBox":{"x":16176.0,"y":5081.0,"width":940.0,"height":598.0},"isolatedAbsoluteRenderBounds":{"x":16176.61328125,"y":5087.29541015625,"width":923.40234375,"height":585.9091796875},"relativeTransform":[[1.0,0.0,0.0],[0.0,1.0,58.0]],"size":{"x":940.0,"y":598.0},"fills":[{"blendMode":"NORMAL","type":"SOLID","color":{"r":0.0,"g":0.0,"b":0.0,"a":1.0},"visible":true,"opacity":1.0}],"strokeAlign":"OUTSIDE","layoutAlign":"STRETCH","strokes":[],"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[],"characterStyleOverrides":[],"characters":"I focused the product strategy around four connected merchant needs:\n\n1. Sell\nMake it easier for merchants to get their products and businesses online and start transacting.\n\n2. 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